LONDON – The Observer will unveil a new Sunday property supplement on March 26, aimed at readers looking to buy property at home and abroad. Property, edited by Observer journalist Jill Insley, is planned as a five times a year full-colour supplement and will be published to coincide with peak times in the property market, beginning with the start of spring, a traditionally busy period in the market.
The Observer says Property will include practical advice on a range of issues affecting the property market, including eco-friendly housing, urban regeneration, student accommodation and buying abroad. Articles on luxury homes in Morocco and Bulgaria are likely to feature in the early editions.
Stuart Taylor, commercial director at Guardian Newspapers, said: “This vibrant new property supplement draws upon the editorial strength of The Observer to give advertisers a chance to reach a previously untapped element of the property market.” The Observer Property supplement will also be published on May 7, May 28, September 10 and October 29.
It follows The Telegraph’s recent London Property supplement aimed at buyers in London and the South East.